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	<title>Comments on: Thresher&#8217;s underwhelming press release</title>
	<atom:link href="http://elleeseymour.com/2006/12/14/threshers-underwhelming-press-release/feed/" rel="self" type="application/rss+xml" />
	<link>http://elleeseymour.com/2006/12/14/threshers-underwhelming-press-release/</link>
	<description>MCIPR, PRESS CONSULTANT, JOURNALIST, POLITICAL AND PR BLOGGER.</description>
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		<title>By: Ellee</title>
		<link>http://elleeseymour.com/2006/12/14/threshers-underwhelming-press-release/comment-page-1/#comment-4462</link>
		<dc:creator>Ellee</dc:creator>
		<pubDate>Fri, 15 Dec 2006 08:05:15 +0000</pubDate>
		<guid isPermaLink="false">http://elleeseymour.com/2006/12/14/threshers-underwhelming-press-release/#comment-4462</guid>
		<description>David Brain&#039;s interview is a must, it gives the true picture about the Thresher coupon offer, in sharp contrast to the misleading info spun out by them in this inadequate press release.</description>
		<content:encoded><![CDATA[<p>David Brain&#8217;s interview is a must, it gives the true picture about the Thresher coupon offer, in sharp contrast to the misleading info spun out by them in this inadequate press release.</p>
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		<title>By: Ellee</title>
		<link>http://elleeseymour.com/2006/12/14/threshers-underwhelming-press-release/comment-page-1/#comment-4406</link>
		<dc:creator>Ellee</dc:creator>
		<pubDate>Thu, 14 Dec 2006 17:22:00 +0000</pubDate>
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		<description>David, Many thanks, what a fantastic interview, it was so interesting and informative, and straight from the horse&#039;s mouth too. I still don&#039;t know the answers to all my questions, maybe we will hear more about it later.</description>
		<content:encoded><![CDATA[<p>David, Many thanks, what a fantastic interview, it was so interesting and informative, and straight from the horse&#8217;s mouth too. I still don&#8217;t know the answers to all my questions, maybe we will hear more about it later.</p>
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		<title>By: Thresher is no social media expert &#171; Heather Yaxley - Greenbanana views of public relations and more</title>
		<link>http://elleeseymour.com/2006/12/14/threshers-underwhelming-press-release/comment-page-1/#comment-4385</link>
		<dc:creator>Thresher is no social media expert &#171; Heather Yaxley - Greenbanana views of public relations and more</dc:creator>
		<pubDate>Thu, 14 Dec 2006 12:36:36 +0000</pubDate>
		<guid isPermaLink="false">http://elleeseymour.com/2006/12/14/threshers-underwhelming-press-release/#comment-4385</guid>
		<description>[...] Ellie Seymour reflects on Thresher&#8217;s public relations management of the online voucher promotion after the initial media frenzy has died down.Â  The language used in the latest press release shows no understanding of social media in the company at all. [...]</description>
		<content:encoded><![CDATA[<p>[...] Ellie Seymour reflects on Thresher&#8217;s public relations management of the online voucher promotion after the initial media frenzy has died down.Â  The language used in the latest press release shows no understanding of social media in the company at all. [...]</p>
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		<title>By: cityunslicker</title>
		<link>http://elleeseymour.com/2006/12/14/threshers-underwhelming-press-release/comment-page-1/#comment-4382</link>
		<dc:creator>cityunslicker</dc:creator>
		<pubDate>Thu, 14 Dec 2006 12:17:13 +0000</pubDate>
		<guid isPermaLink="false">http://elleeseymour.com/2006/12/14/threshers-underwhelming-press-release/#comment-4382</guid>
		<description>I always find out about these things after the event. Must get out more.</description>
		<content:encoded><![CDATA[<p>I always find out about these things after the event. Must get out more.</p>
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		<title>By: David Brain</title>
		<link>http://elleeseymour.com/2006/12/14/threshers-underwhelming-press-release/comment-page-1/#comment-4380</link>
		<dc:creator>David Brain</dc:creator>
		<pubDate>Thu, 14 Dec 2006 11:42:22 +0000</pubDate>
		<guid isPermaLink="false">http://elleeseymour.com/2006/12/14/threshers-underwhelming-press-release/#comment-4380</guid>
		<description>i interviewed Hugh McLeod and Jason korman the guys behind it yesterday Ellee.  See www.sixtysecondview.com for their take (sorry about links, on blackberry)</description>
		<content:encoded><![CDATA[<p>i interviewed Hugh McLeod and Jason korman the guys behind it yesterday Ellee.  See <a href="http://www.sixtysecondview.com" rel="nofollow">http://www.sixtysecondview.com</a> for their take (sorry about links, on blackberry)</p>
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		<title>By: Jim</title>
		<link>http://elleeseymour.com/2006/12/14/threshers-underwhelming-press-release/comment-page-1/#comment-4366</link>
		<dc:creator>Jim</dc:creator>
		<pubDate>Thu, 14 Dec 2006 08:14:35 +0000</pubDate>
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		<description></description>
		<content:encoded><![CDATA[<p>&gt;&gt; what impact did it have financially, how many bottles â€œflew offâ€? the shelves &gt;&gt;</p>
<p>They didn&#8217;t just fly of the shelves. They <i>literally</i> flew off the shelves. Big new title for a short story: <i>The wingÃ¨d bottles </i>.</p>
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