Cucumber.My MEP Robert Sturdy has welcomed the return of misshapen fruit and veg to our stores from today when the EU finally lifts its ban on wonky fruit and veg.

It means that 26 types of fruit and veg, including bendy cucumbers and nobbly carrots, can be stocked again after their ban following the introduction of EU-wide marketing standards which ensured only the finest-looking produce reached supermarket shelves; they have been in force for 20 years.

However, the European Commission is keeping 10 standards in place on fruits such as apples, pears and kiwis, and vegetables including tomatoes and lettuces; these can be sold in their misshapen form if they are labelled appropriately.

Mr Sturdy, a member of the agriculture committee, said:

“This is great news all round and consumers will benefit from the removal of this ridiculous red-tape which made us a laughing stock. There was no justification for the dumping of perfectly good produce just because it didn’t conform to EU standards, especially at a time when food security and rising food prices are big issues.

“It is also great news for local producers and I hope it will encourage consumers to buy locally from farmers’ markets with extra confidence. However, while this is a step in the right direction, the controls on the remaining 10 products account for more 75% of all fruit and vegetables sold in the EU. These restrictions must be lifted in order to safeguard consumer choice ahead of pointless EU regulation.”