This video provides advice from the experts on how charities can use communications to promote their organisations during the economic downturn. It features hot tips from Channel 4 News presenter Jon Snow; Mark Webster, Director of Communications with the Charities Aid Foundation; Ted Hart, founder of International ePhilapnthorpy Foundation; and David Senior, Director of Development with Action Planning, which organised the conference where I met these great speakers.
It is clear that the Web plays an important role and using social networking sites to reach out to audiences. Ted Hart’s expert advice on fundraising should be ignored at your own peril.
The latest news here is that people are worried about rent rises on business premises – many small businesses are closing.
Families are going to be squeezed with wage freezes based on RPI and CPI increases in food and other essentials.
Charity is going to have to become more hands on and less about money.
Many charitable organisations are headed by execs on 100k a year plus. Nice work if you can get it – I don’t give money to large organisations in general.
In fact people in normal work are doing OK right now…
I think that the best way for them to survive at the moment is people getting involved more rather that just dolling out the cash and expecting someone else to do something!
I’ve just said I’ll be a media talker for one of the Prostate cancer charities so this is good timing!
A good point. Charities will suffer right now.
Anything that helps. I am most distressed by the new American president saying Congress will be taxing charitable donations. This is not good.
I think charities survive by donations and getting all the support they need to make it a successful charity. There are alot of wonderful charities out there.